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George Yiakoumi

I design products and write the code that ships them, and I genuinely can't tell you which I enjoy more.

Featured work

Building a product from scratch at an early-stage startup

Product Design · Design Systems · Design Engineering

Building a product from scratch at an early-stage startup

Reducing churn for a global subscription service

UX Research · Product Design · Strategy

Reducing churn for a global subscription service

Designing a smarter GenAI workflow for AI developers

Product Design · UX Research · AI Integration

Designing a smarter GenAI workflow for AI developers

Building a product from scratch at an early-stage startup

Product Design · Design Systems · Design Engineering

Building a product from scratch at an early-stage startup

Reducing churn for a global subscription service

UX Research · Product Design · Strategy

Reducing churn for a global subscription service

Designing a smarter GenAI workflow for AI developers

Product Design · UX Research · AI Integration

Designing a smarter GenAI workflow for AI developers

All projects

Companies

Stack

About

Born and raised in Manchester, now based in London. I spent seven years in financial services before moving to a consultancy where I swapped production work for strategy, research, and client-facing design across pharma, enterprise, and retail. Somewhere along the way I started writing the production code too, and now I work across the full surface, from Figma to Next.js to deployment.

The work I care about most is the kind where the thinking has to be right before the pixels matter, because a well-designed product built on the wrong assumption is still the wrong product.

Currently open to contract and full-time roles.

Email me